BENGALURU INDIA
Introduction
“Zave” is a fintech app that allows users to redeem points and invest in mutual funds seamlessly. Users can manage their investments with ease, track their portfolio, and have the flexibility to withdraw funds anytime directly into their personal accounts. With Zave, the process of investing and accessing returns becomes simple and convenient, offering a user-friendly platform for both beginners and experienced investors.
ZAVE
Logo design & brand identity
color palettes
teal (BLUE-GREEN)
Teal is frequently used to represent sophistication, reliability, and modernity.
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White
White color is a shade of Purity and Innocence.
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GOLDEN YELLOW
The golden-yellow color, which often symbolizes optimism, warmth, and positivity. This shade evokes feelings of success, wealth, and energy, making it ideal for creating a sense of motivation and ambition. In branding, gold tones are frequently used to represent luxury, achievement, and high quality.
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The "ZAVE" logo is a visually striking design that combines modernity with simplicity. The logo features the text "ZAVE" in a clean, sans-serif font. In branding teal colour is frequently used to represent sophistication, reliability, and modernity. It evokes a sense of harmony and professionalism, making it a versatile and effective color for corporate and fintech applications where trust and clarity are essential. The shade in the image seems deliberate, aiming to communicate both calm and confidence to the viewer.
The golden-yellow color, which often symbolizes optimism, warmth, and positivity. This shade evokes feelings of success, wealth, and energy, making it ideal for creating a sense of motivation and ambition. In branding, gold tones are frequently used to represent luxury, achievement, and high quality.
Font Family
Regular
sanserif font: 1 style
POPPINS
Poppins font follows a geometric design style, which means its letterforms are based on simple shapes like circles, triangles, and rectangles. This gives the font a clean, symmetrical, and structured appearance.
Poppins font gives it a contemporary, tech-savvy feel. It’s often used in tech, fashion, and minimalist design projects, where clarity and sleekness are important.
In summary, Poppins is a highly versatile, clean, and modern font that balances readability with a stylish, geometric aesthetic.
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